New Toyota Hilux Launched in Kenya: Prices Start at Sh7.87 Million
CFAO Mobility Kenya has launched the 9th Gen Toyota Hilux, assembled locally, with prices starting at Sh7.87 million, targeting businesses and fleet operators.
CN Quick Facts
- Model: Toyota Hilux, ninth generation
- Distributor: CFAO Mobility Kenya
- Launch: Nairobi, 29 October 2026 (“New Shujaa” campaign)
- Assembly: Locally assembled in Kenya
- Body and engine: Double cab, 2.8-litre turbo diesel, six-speed automatic
- Power and torque: 150kW and 500Nm (company figures)
- Price (Mid): Sh7.87 million
- Price (High): Sh10.84 million
- Towing: 3,500kg with a braked trailer (company figure)
- Fuel economy: 12km per litre claimed, 80-litre tank
- Warranty: Five years or 150,000km, whichever comes first
- Coming in 2027: 2.4-litre and single-cab versions (no date or prices yet)
What's in this Article
- What Exactly Has CFAO Mobility Kenya Launched?
- How Much Does the New Hilux Cost in Kenya?
- What Engine and Off-road Hardware Does it Have?
- What Do Buyers Get on the Mid Compared with the High?
- How Does the Hilux Compare with the BYD Shark 6?
- What Does Ownership Look Like?
- Why Does This Launch Matter for the Market?
- What’s Next for the Hilux Range in Kenya?
What Exactly Has CFAO Mobility Kenya Launched?
CFAO Mobility Kenya, Toyota’s local distributor, unveiled the new Hilux in Nairobi on 29 October 2026 under its “New Shujaa” campaign. At launch, the pickup is offered as a 2.8-litre double cab with an automatic gearbox, in two specifications: Mid and High. CFAO says it is continuing the local assembly of the Hilux that it reintroduced in 2019.
How Much Does the New Hilux Cost in Kenya?
The Mid specification retails at Sh7.87 million, while the High specification is priced at Sh10.84 million. That is a gap of Sh2.97 million, or roughly 38 per cent above the Mid’s price. CFAO has not detailed what the advertised prices include.
What Engine and Off-road Hardware Does it Have?
Both launch versions use a 2.8-litre turbo diesel engine paired with a six-speed automatic gearbox. CFAO’s specifications put output at 150kW and torque at 500Nm for both trims. Standard hardware includes four-wheel drive, a motorised rear differential lock and downhill assist, which help the driver keep traction on loose surfaces and steep descents.
CFAO quotes fuel economy of 12 kilometres per litre, about 8.3 litres per 100km, from an 80-litre tank. The company has not published the test cycle or loading conditions behind that figure, so it should be read as a manufacturer claim rather than a measured result.
What Do Buyers Get on the Mid Compared with the High?
The Mid already comes well equipped. Its launch equipment list includes an 8-inch touchscreen, eight speakers, wireless phone charging, cruise control, front and rear parking sensors, fabric seats and 17-inch alloy wheels.
The High moves up to a 12.3-inch touchscreen with a nine-speaker premium audio system. It adds leather seats, a power-adjustable driver’s seat, a 360-degree camera system, power-folding mirrors, tyre-pressure sensors and 18-inch alloy wheels.
How Does the Hilux Compare with the BYD Shark 6?
CFAO also sells the BYD Shark 6 plug-in hybrid pickup, which it advertises from Sh10.7 million, just Sh140,000 below the High-spec Hilux. On CFAO’s advertised figures, the Hilux has the higher towing allowance, at 3,500kg with a braked trailer against 2,500kg for the Shark 6. Payload is listed at up to about 1,000kg for the Hilux and 750kg for the Shark 6.
These are advertised limits, not test results, so buyers who plan to haul or tow heavy loads should confirm the exact figures for their chosen variant before ordering.
What Does Ownership Look Like?
CFAO lists a five-year or 150,000km warranty, whichever comes first, and says Toyota Dealerships in Kenya cover more than 50 branches, dealerships and authorised service centres. The company also advertises financing of up to 100 per cent through banks, but it has not specified interest rates, fees or repayment periods.
Why Does This Launch Matter for the Market?
The launch comes as industry data shows pick-up sales up 52.6 per cent in the first eight months of 2026. It also fits the wider shift towards local assembly under the National Automotive Policy, which the government says is aimed at moving the market towards new vehicles.
What’s Next for the Hilux Range in Kenya?
CFAO plans to introduce 2.4-litre and single-cab models in 2027. No exact launch date or pricing has been announced for those versions.
Join the Conversation
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