AI Usage and Generative Content Disclosure Policy

CarNews KE AI Usage and Generative Content Disclosure Policy

Effective Date: February, 2026

1. Introduction

CarNews KE (“CarNews KE”, “CarNews Digital”, “CN”, “we”, “our”, or “us”) recognises that artificial intelligence (AI) and generative technologies can improve efficiency and enhance the production of content.

This Policy explains how CarNews KE uses AI tools, the role of human oversight, and our commitment to maintaining transparency, accuracy, and editorial integrity.

Artificial intelligence supports our work, but editorial responsibility always remains with CarNews KE.

2. Our Editorial Principle

CarNews KE believes that journalism should remain fundamentally human.

AI technologies may assist our workflows, but they do not replace:

• Editorial judgment;
• Fact-checking;
• Original reporting;
• Vehicle testing;
• Human expertise;
• Accountability.

All published content remains subject to human review.

3. How We Use AI

Artificial intelligence may be used to assist with:

Research Support

• Topic discovery;
• Background information;
• Summarisation of public documents;
• Organisation of research material.

Writing Assistance

• Grammar improvements;
• Style consistency;
• Headline suggestions;
• SEO optimisation;
• Translation and localisation.

Audio and Video Production

• Transcriptions;
• Subtitles;
• Voice cleanup;
• Caption generation.

Data Analysis

• Trend identification;
• Comparative analysis;
• Organising datasets.

Image Processing

• Background cleanup;
• Cropping and resizing;
• Colour correction;
• Restoration of historical images.

Administrative Operations

• Workflow automation;
• Email drafting;
• Customer support assistance.

4. Human Oversight

All editorial content published by CarNews KE is subject to human supervision.

Editors remain responsible for:

• Accuracy;
• Fairness;
• Context;
• Verification;
• Corrections;
• Final publication decisions.

AI systems are tools, not authors.

5. Original Reporting

CarNews KE does not rely solely on AI for:

• News gathering;
• Interviews;
• Vehicle reviews;
• Investigative journalism;
• Editorial opinions.

Original reporting and first-hand experience remain central to our journalism.

6. Vehicle Reviews

Vehicle reviews are based on:

• Real-world driving experiences;
• Manufacturer specifications;
• Ownership considerations;
• Editorial observations;
• Human analysis.

Artificial intelligence may assist with formatting and research, but it does not replace road tests or editorial judgment.

7. AI-Generated Text

AI-assisted writing may be used for:

• Draft preparation;
• Content summaries;
• Metadata creation;
• Search optimization.

Substantial editorial review is required before publication.

CarNews KE does not knowingly publish fully automated articles without meaningful human involvement.

8. AI-Generated Images and Visuals

AI-generated images may occasionally be used for:

• Concept illustrations;
• Thumbnails;
• Graphic design elements;
• Creative representations.

Where appropriate, CarNews KE may disclose that an image or graphic was generated or enhanced using artificial intelligence.

AI-generated visuals will not intentionally misrepresent real-world events.

9. AI Audio and Voice Technologies

AI tools may assist with:

• Speech enhancement;
• Transcription;
• Subtitles;
• Translation.

CarNews KE will not intentionally use synthetic voices or manipulated audio to deceive audiences.

10. Deepfakes and Manipulated Media

CarNews KE does not knowingly publish deceptive:

• Deepfake videos;
• Manipulated audio;
• Fabricated photographs;
• Misleading synthetic media.

Artificially generated media intended for illustrative purposes may be identified accordingly.

11. Accuracy and Verification

AI systems may produce errors, outdated information, or hallucinations.

Therefore:

• Facts are verified before publication;
• Sources are reviewed independently;
• Editors remain accountable;
• Corrections are issued where necessary.

Readers should not assume that AI-generated outputs are inherently accurate.

12. Attribution and Transparency

Where AI tools play a significant role in creating content, CarNews KE may include disclosures such as:

This article was produced with the assistance of artificial intelligence and reviewed by the editorial team.

or

Illustration generated using AI tools for conceptual purposes.

Transparency helps maintain reader trust.

13. Reader Contributions and AI Content

Community members may use AI tools.

However, users remain responsible for:

• Accuracy;
• Copyright compliance;
• Avoiding misinformation;
• Respecting community rules.

Spam or misleading AI-generated content may be removed.

14. Copyright and Intellectual Property

CarNews KE respects intellectual property rights.

AI tools should not be used to:

• Reproduce copyrighted works unlawfully;
• Plagiarise other creators;
• Misrepresent ownership;
• Circumvent copyright protections.

Users and contributors remain responsible for ensuring lawful use of materials.

15. Data Privacy

CarNews KE seeks to use AI tools responsibly and with regard to privacy.

Sensitive personal information should not be unnecessarily shared with AI systems.

Personal data is handled in accordance with:

• Kenya’s Data Protection Act, 2019;
• Applicable regulations;
• The CarNews KE Privacy Policy.

16. AI in Advertising and Commercial Content

AI tools may assist with:

• Marketing copy;
• Sponsored campaigns;
• Advertising materials.

Sponsored content remains subject to CarNews KE’s Advertising Policy.

Commercial use of AI does not affect editorial independence.

17. AI and Search Optimisation

AI-assisted tools may be used to improve:

• Metadata;
• Internal linking;
• Content categorisation;
• Search engine optimisation.

CarNews KE does not support the mass production of low-quality content solely for search rankings.

Quality and usefulness remain priorities.

18. Limitations of AI

Artificial intelligence:

• Can make mistakes;
• Lacks human experience;
• Cannot independently verify facts;
• Cannot replace journalistic judgment.

Readers should understand that AI is a support tool rather than a substitute for human expertise.

19. Future Technologies

As AI technologies evolve, CarNews KE may adopt additional tools and practices.

We will strive to:

• Maintain transparency;
• Preserve editorial integrity;
• Protect readers’ trust;
• Adapt responsibly to technological developments.

20. Changes to this Policy

CarNews KE may revise this Policy periodically to reflect technological developments and evolving standards.

Updated versions become effective upon publication.

21. Contact Information

Editorial Team

CarNews Digital (CarNews KE)

Location: Nairobi, Kenya
Email: news@carnews.co.ke
Website: www.carnews.co.ke

Questions or concerns regarding AI usage may be directed to the Editorial Team.

Commitment to Responsible AI

CarNews KE embraces innovation while recognising that trust, accountability, and editorial independence are essential to quality journalism.

Artificial intelligence is a tool that supports our work, not a replacement for human expertise.

Our readers deserve transparency, accuracy, and responsible use of emerging technologies, and we are committed to upholding those principles as the future of media continues to evolve.